- What? GAIL India Partners with PNGRB for Nationwide Campaign
- Campaign Name: #NonStopZindagi campaign under National PNG Drive 2.0
- Duration: 1 January to 31 March 2026
- Objective: Promote PNG, CNG, and City Gas Distribution (CGD) adoption
- Goal: Increase natural gas share in India’s energy basket to 15% by 2030
- Framework: Unified Tariff – “One Nation, One Grid, One Tariff”
- Target Segments: Domestic households, commercial establishments, industrial users, CNG automobile consumers
About National PNG Drive 2.0:
Aim: Promote PNG, CNG, and the City Gas Distribution (CGD) ecosystem to drive India’s clean energy transition while emphasizing their safety, reliability, convenience, cost efficiency, and environmental benefits.
National Goal: Increase natural gas share in India’s primary energy basket to 15% by 2030 and support a gas-based economy.
Unified Tariff: PNGRB’s “One Nation, One Grid, One Tariff” framework standardizes transportation charges, integrates the national gas grid, and reduces costs for consumers.
Target Segments: Domestic PNG households, commercial establishments, industrial users, and CNG automobile consumers.
Campaign Strategy: The initiative uses a multi-platform approach, combining digital outreach (social media, influencers, platform-optimized videos) with on-ground activations such as Resident Welfare Association (RWA) toolkits, mobile vans, and festival-themed messaging, supported by standardized creative toolkits for CGD entities to ensure uniform messaging and measurable lead generation.
Significance: Encourages adoption of cleaner fuels, strengthens the national gas ecosystem, and reduces regional disparities in energy access.
About GAIL (India) Limited:
GAIL (India) Limited, India’s largest state-owned natural gas company under the Ministry of Petroleum and Natural Gas (MoPNG), has a strong and diversified presence across the entire natural gas value chain and beyond.
Chairman and Managing Director (CMD) – Sandeep Kumar Gupta
Headquarters – New Delhi, Delhi
Established – 1984
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