Bewakoof co-founder and CEO Prabhkiran Singh announced he will step down after 14 years. "I was inspired by Walt Disney...I wanted to build something that would last 100 years," he said. Bewakoof was started in 2011 by Singh and Siddharth Munot as a small T-shirt startup. In 2022, Aditya Birla Group’s TMRW invested ₹200 crore, acquiring majority stake in Bewakoof.
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